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More Results. Less DIY.

Copywriting and marketing that brings your brand to life
(and gives you back your time).

You want to build your brand, but without sounding salesy and without having to do it all yourself anymore, right?

Here’s how I can help: I create story-driven messaging that passes algorithm tests yet speaks directly to your ideal audience.

When you write for bots, your marketing falls flat. When you write for people, your marketing engages, educates, and entices them to take action. The strategic side comes in when you know what keywords and phrases to research, how to weave them into a story, and what other techie updates need to be made to bring more organic traffic (meaning, more online visitors without having to buy ads).

The most magnetic brands show up with clarity and consistency in their messaging; it speaks to the heart of their target audience.

And when the right words are combined with a multi-channel marketing plan, you amplify your efforts.

It’s a lot to do on your own. Your vision deserves more than filler copy and DIY burnout. Here’s how I can help your brand sound great, engage more, and grow:

This means refining your brand voice, defining your target audience, and establishing powerful marketing strategies.

Community building, social reputation, brand recognition, and client targeting keep the momentum going.

Establish leadership through blogs, press outreach, social community building, and outreach to obtain repeat customers and ongoing exposure.

Melissa Esposito writes… but who is she?

The short answer?

A writer, marketer, and publicity consultant—but a storyteller at heart. And I get to use my passion to help promote yours. What a joy!

With more than 16 years of professional copywriting, marketing, and publicity experience, I understand how to get to the core of what makes you truly stand out, and then create brand-revolutionizing copy through thoughtful strategy and authentic storytelling.

Throughout my career, I’ve worked in a range of industries from a magazine editor in upstate NY to a marketing director at a global e-commerce agency. These experiences gave me the opportunity to work with growing businesses in the arts, hospitality, health, tech, design, and other industries.

Since then, I’ve…

  • Authored three ebooks on marketing and writing
  • Developed my Strategic Storytelling method for messaging that engages bots but speaks to people
  • Worked with some INCREDIBLE clients who have reported seeing increases in website traffic, soaring social media numbers, “more press than I know what to do with” (an actual quote), increased sales, and even personal development, gaining more confidence after finding clarity in their messaging.

I love what I do. Sincerely.

Let’s see if we’d make a great team. Contact me below for a free intro call.

strategic copywriting and marketing

“On several occasions I hired Melissa to write press releases… I have used other writers over the years but no one else I’ve worked with has given more attention to detail and creativity. She also delivered on time, if not earlier than expected. The writing I received exceeded all expectations.”

— FM, Executive Director

Work With Melissa:

Reach out through the contact form below.

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